Wednesday 31 August 2011

Editorial Illustration



Magazine chosen for layout:
DPS from magazine
The above DPS from the “one small seed” magazine that I used as reference contains grid layout that consist of 2 columns per page. The image is offset 2 thirds of the centre of DPS, making it interesting visually.


Fonts used in Editorial
Illustration Development
Rough Ideas


The editorial I chose was “Pollyanna Days”. From content I came out with the idea to find happiness in life was all base on our chooses and decisions.

The picture to the right is how I tried to show my idea. To convert my idea into a visual illustration a used the idea of 2 roads where you have to make a choice. The roads represents different paths that you could have chosen and the things that could or could not make you happy.

In the above illustration I used the image of hands to show the idea of deciding but later didn’t used the hands because if u see the image of two paths in front of you, you will evidently have to choose 1.   




Development of final illustration
For my final illustration I decided to used Adobe illustrator


Then I began to develop a background for my illustrations.



Once all illustrations are completed I then began placing them and adjusting them on my illustrated background so that it visually represents my concept.





Final Illustration



Tuesday 30 August 2011

Packaging










5 Pack Doughnut Pack - Reworked



Rationale:

2.The Brief     
• For my pack design I have decided to use a pentagonal shape box as it has 5 sides and corners. This will work as a good solution to the packaging of 5 doughnuts as the doughnuts fit in the five corners of the box properly. The 5 senses:

• Site – My package is visually aesthetic and shows the products on the package cover.

• Sound – I have found a way to make my package appeal to the sense of hearing sound by installing a mechanism that is found in birthday and Valentines Day cards. Therefore when the package cover is open it will play a tune.

• Touch, Smell and Taste – for my package to appeal to these 3 senses I have made five holes in the package cover, this is ok as this is just a temporary package container. The holes in the packaging will allow the customer after purchase to touch, smell and even taste the doughnuts using a finger to get in there.

3.My Package innovations:
• Package stored and stacked flat before made up which saves space.

• Package does not use any glue but rather uses clips made form the template to be made up. This will allow quick and easy making up of package by bakery staff at Spar.

• Package has perforations that run on the base of package that allows package to be cut up and be used as single serving holders (trays) for each doughnut.

Design Process
My first thumbnail idea for my packaging was a round box. For the cover of the box, i was going to design as a big doughnut. I encounted a few problems with the round box such as a making a round box template as well as there was a lot of space wastage.
I therefore decided to make the box pentogonal  as it was much more rigid and stronger as well as it solved the other problems. 

I then illustrated diagrams to see how the doughnuts would fit before designing the template.

left is a template for a octogonal box template from which i got some insperation and ideas from for my own box.

My first atempt at the pentogonal template was not gud at it wud not work as it had no self cliping mechanism and a few unessasary folds.

I then had a look at other boxes with cliping and locking mechanism and found the 1 below which i used in my final template design. The locking mechanism allow for qiuck erection of package at the Spar deli as there is no glue used. Simply fold and lock into place.


Brief 2: Vitamins for Seniors

3D Rendering
Technical Drawing
Information Graphics
Rationale:

The name of my vitamins is “Revita” has 2 meanings revitalize and re vitamin – putting the vitamins back into your body. For my design of a vitamin container for the seniors, my design was almost entirely influenced by the challengers elderly people face like arthritis and complicated dosage plans.  Therefore my vitamin container contains the following innovations:

•An ergonomically designed container shape that’s easy to hold with sufficient grip and fits comfortably in the palm of your hand.
•Easy to open flip up lid, no turning repetitive movements needed just flip up lid.
•A digital dosage indicator, once you hear the Indicator beep find product and read the dosage that it displays on the lid.
The Cost implications to produce these vitamin containers are low.
Mass produced using the standard PVC plastic using a mould container would cost about R 1.00 each excluding digital lid.

The digital lid would also be cheap if mass produced because bulk is cheaper.
The digital watch like mechanism incased in PVC plastic can be made cheaply for around R 2.00 a lid if mass produced.

Therefore the total cost of a single container if mass-produced would be R 3.00.

Method of use.
Step1: Hear the digital dosage indicator lid beep.
Step 2: Once you hear the Indicator beep find product and read the dosage that it displays on the lid. The digital dosage indicator beeps at 3 different times with 3 different dosages:
Morning 6:00   dosage 2
Midday 10:00   dosage 1
Night    19:00   dosage 4
Step 3: To open container simply push up lid until it unclips.
Step 4: Take indicated dosage. Do not exceed the indicated dosage.


Design Process
When doing preliminary drawings for my rough ideas I considered the aspect of comfort and ease of use for people suffering from arthritis. I thought of a shape that would fit very comfortable into the hand.
My ideas were influenced by the challenges that seniors with arthritis face.  

Thursday 11 August 2011

Point Watersport Club

Corporate ID
          Option 1
          Option 2
Livery
Signage 
Apparel
Logo Development



Wednesday 10 August 2011

Photography

                                      Final Photograph

Design Process
My Interpretation  
I decided to shoot my model in a garage as if she were being built in there and she had just been turn on.

The illustration below shows the actual setup that I eventually used in my final photograph. All the other inserts like mental accents, wires circuit boats etc will all be photoshoped into my photograph. 


Concept
Lyric from Song:
“Plug it in and turn me on”

The song I choose is a song about a women who is telling her lover that she is giving her self to them.

The above lyric “Plug it in and turn me on”.Has a none literal meaning to this. I looked at these lyrics and decided to communicate it in a very literal form.

Using the play on the words plug and turn me on I decided to create a female robotic humanoid. I did this as robots are controlled to a certain extent and have to be turn on and felt that this communicated the song indirectly as well as the image would make an aesthetically pleasing photograph for this project. 
Photography Inspiration